Signed in as:
filler@godaddy.com
Signed in as:
filler@godaddy.com
"Personal goodwill can be present when the owner's reputation, expertise, skill, knowledge, and relationships with customers are critical to the business's success and value" - Jackson M. Payne
Referrals can originate to and from anywhere to everywhere, especially in regions where marketing is directed or extends by agent, team, agency or other. Through use of the Internet and social media, this means goodwill extends throughout North Carolina and beyond the U.S., if not worldwide.
A source of referrals, resources, news, marketing, and building of agent, team and/or agency goodwill occurs on the Internet and social media. Reputable social media and online portals typically have use and reporting restrictions for instances when goodwill is misused, violated, used to unfairly compete, misdirect or redirect business.
To best be able to enforce goodwill in an infringement report, ownership of a U.S. Trademark registration may be advised, if not required.
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